![After the Kris Wu Scandal, Bulgari Diversifies Celebrity Endorsements](https://www.allkpop.com/upload/2021/07/content/211632/1626899527-image.png)
Global brands such as Porsche and Bvlgari drop Kris Wu as their brand ambassador
![After the Kris Wu Scandal, Bulgari Diversifies Celebrity Endorsements](http://jingdaily.com/wp-content/uploads/2021/11/zhou-dongyu-721x1024.jpg)
redefining the spin-off show and
![After the Kris Wu Scandal, Bulgari Diversifies Celebrity Endorsements](https://cdn2.i-scmp.com/sites/default/files/images/methode/2018/07/18/90ebff3a-7904-11e8-8ce4-b59b2fedb43f_972x_140826.jpg)
Chinese pop idols Kris Wu and Sammi Cheng among stars at Bulgari Hotel Shanghai's grand opening gala
Do you think there is any group that can beat the visual of Exo? - Quora
![After the Kris Wu Scandal, Bulgari Diversifies Celebrity Endorsements](https://cdn2.i-scmp.com/sites/default/files/images/methode/2018/07/18/f014c76a-7906-11e8-8ce4-b59b2fedb43f_972x_140826.jpg)
Chinese pop idols Kris Wu and Sammi Cheng among stars at Bulgari Hotel Shanghai's grand opening gala
![After the Kris Wu Scandal, Bulgari Diversifies Celebrity Endorsements](http://jingdaily.com/wp-content/uploads/2021/08/saint-laurent-1024x1024.png)
After the Kris Wu Scandal, Bulgari Diversifies Celebrity Endorsements
![After the Kris Wu Scandal, Bulgari Diversifies Celebrity Endorsements](https://storage.googleapis.com/afs-prod/media/8c92eb21ab7545429b24763188e5c6ae/800.jpeg)
It's official: Taylor Swift has more No. 1 albums than any woman in history
![After the Kris Wu Scandal, Bulgari Diversifies Celebrity Endorsements](https://jingdaily.com/wp-content/uploads/2013/11/Arrow-stephen-amell-34314994-1280-1024.jpg)
celebrity endorsement
![After the Kris Wu Scandal, Bulgari Diversifies Celebrity Endorsements](https://media.voguebusiness.com/photos/6109792c55f9e73de4bd598d/1:1/w_2000,h_2000,c_limit/KOLS-voguebus-VCG_VCG-via-Getty-Images-august-21-story.jpg)
What Kris Wu's fall says about the future for brand-celebrity relationships in China