![Paris 2024 Olympics: LVMH to Sponsor Olympics in a First for Luxury Group - Bloomberg](https://cdn.i-scmp.com/sites/default/files/d8/images/canvas/2023/07/25/7e97724f-8a43-4181-973d-f708f8be9dc8_211708a7.jpg)
LVMH just became a premium sponsor of the 2024 Paris Olympics – but Antoine Arnault, son of billionaire CEO Bernard Arnault, says the company 'didn't want to just be a financial partner
![Paris 2024 Olympics: LVMH to Sponsor Olympics in a First for Luxury Group - Bloomberg](https://images.livemint.com/img/2023/07/31/1140x641/IMG_54CE4B7C00CC-1_1683780717303_1690782240747.jpeg)
The biggest luxury group in the world is failing to deliver
Laure Guilbault on LinkedIn: LVMH to sponsor the 2024 Olympic Games in Paris
![Paris 2024 Olympics: LVMH to Sponsor Olympics in a First for Luxury Group - Bloomberg](https://www.ft.com/__origami/service/image/v2/images/raw/https%3A%2F%2Fd1e00ek4ebabms.cloudfront.net%2Fproduction%2F6633230c-3b43-485e-8548-3e04e693d29b.jpg?source=next&fit=scale-down&dpr=2&width=340)
LVMH becomes late addition to running order of Paris Olympic sponsors
![Paris 2024 Olympics: LVMH to Sponsor Olympics in a First for Luxury Group - Bloomberg](https://cdn.i-scmp.com/sites/default/files/d8/images/canvas/2023/07/24/4bbd7667-e634-4ec4-9ad9-792b80615cb2_cef2e8ba.jpg)
LVMH just became a premium sponsor of the 2024 Paris Olympics – but Antoine Arnault, son of billionaire CEO Bernard Arnault, says the company 'didn't want to just be a financial partner
![Paris 2024 Olympics: LVMH to Sponsor Olympics in a First for Luxury Group - Bloomberg](https://assets.bwbx.io/images/users/iqjWHBFdfxIU/iS7lfyXnIu98/v1/piUjdcePl62Og/160x160.jpg)
Paris 2024 Olympics: LVMH to Sponsor Olympics in a First for Luxury Group - Bloomberg
Julien BOURGEOIS on LinkedIn: LVMH to sponsor the 2024 Olympic Games in Paris
![Paris 2024 Olympics: LVMH to Sponsor Olympics in a First for Luxury Group - Bloomberg](https://www.livemint.com/lm-img/img/2023/04/24/600x338/lvmh_1682355335560_1682355335831.jpg)
LVMH becomes first European firm to cross market cap of $500 billion
![Paris 2024 Olympics: LVMH to Sponsor Olympics in a First for Luxury Group - Bloomberg](https://assets.bwbx.io/images/users/iqjWHBFdfxIU/irfgW4GnQ4lA/v0/-1x-1.jpg)
Australia News Today: Super Funds Strike Deals, Stocks, JSW Steel Coal Assets - Bloomberg
![Paris 2024 Olympics: LVMH to Sponsor Olympics in a First for Luxury Group - Bloomberg](https://i.kinja-img.com/image/upload/c_fill,h_675,pg_1,q_80,w_1200/9e5034c1e6cff59f1f2e0ffa4945abfe.jpg)
Paris 2024 Olympics are in talks with LVMH for partnership deal
![Paris 2024 Olympics: LVMH to Sponsor Olympics in a First for Luxury Group - Bloomberg](https://cdn.i-scmp.com/sites/default/files/styles/768x768/public/d8/images/canvas/2023/07/21/4e3cfc8b-b959-43f7-93bf-8b197d49f0c9_f8db5c55.jpg?itok=X4FBeQf7)
LVMH just became a premium sponsor of the 2024 Paris Olympics – but Antoine Arnault, son of billionaire CEO Bernard Arnault, says the company 'didn't want to just be a financial partner