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De Beers' most famous ad campaign marked the entire diamond industry
De Beers buildingpharmabrands
De Beers' most famous ad campaign marked the entire diamond industry
1948: De Beers 'A Diamond Is Forever' Campaign Invents The Modern Day Engagement Ring
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Diamonds Aren't Forever: The Story of De Beers
Turning Obstacles into Advantages in Your Advertising and Marketing
The most brilliant advertising campaign of all time – VISIT THE
De Beers revives iconic diamond campaign
The Engagement Ring Story: How De Beers Created a Multi-Billion Dollar Industry From the Ground Up
Chapter Thirteen - The Diamond Mind
Turning Obstacles into Advantages in Your Advertising and Marketing